What it does
Hear from people using your product when they complete a task.
When to use it
To evaluate a redesign, understand difficulties or track satisfaction inside an application.
Before you begin
- Permission to create and publish studies
- Your technical team can edit website code
- A chosen action and up to five short questions
See how it works
Read each step and choose Play to hear the explanation while following the screen.
Create an in-product survey
What to doNew study → Inside your product
Real screens with demo data

On the dashboard, click New study. Name it, choose Inside your product and click Create study. In Build, add up to five short questions.
- Example: a 1–5 ease rating and an open question about missing information.
- Use a scale, simple multiple choice, yes/no or open question; check compatibility warnings.
An example to try
Academia: after resolving a ticket, ask how easy it was and what could improve.
What you see in results
- Closed answers and open comments in the corresponding study
- Preview is for rehearsal; only real submissions appear in Results
Avoid these mix-ups
- Continuous research shows questions; Behavior measures consented navigation without opening surveys.
- The widget shows up to five compatible questions. Matrix, ranking, Other, conditions and dropdowns are not compatible.
- The tag installs the survey; your website team must wire up completed-action events.
- If a person has already answered, frequency rules may prevent another invitation outside preview.
Keep learning
Create a study and choose questions
From a research decision to a complete first test.
Test websites with a tag or extension
Instrument a real website task using a compatible method.
Open question
Discover the reason in the participant’s own words.
Multiple choice
Compare options with single or multiple selection.
Opinion scale and metrics
Choose the right scale for clarity, recommendation, satisfaction or usability.