Analysis and reports

Find the evidence behind the result.

Connect journeys, responses and metrics. Explore segments, share findings and preserve your team’s learning in the repository.

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Free: 1 study to try the platform and 50 responses per month. No card required.

What needs to change, and which evidence supports the decision?
What needs to change, and which evidence supports the decision?
01

You prepare

Bring together studies and collected responses. Choose the segment to investigate.

02

How it works

Your team explores journeys, opens sessions and reviews findings with AI assistance.

03

What you get

Share reports, export PDF or CSV and preserve learning in the repository.

A percentage summarizes what happened, but rarely explains why on its own. In UXTap, investigate response distributions, compare versions and return to session context to build a recommendation supported by evidence.

See it in action

Change the segment. Open the evidence.

Choose a research question, switch between mobile and desktop and open a response. The figures are illustrative and consistent across segments; they do not represent a client study.

a.Aurora/Usability testINTERACTIVE EXAMPLE
Try a segment
180 participantes
FROM INTENT TO COMPLETIONIllustrative data
180100%
Home
−38
14279%
Choose the recipient
−22
12067%
Confirm transfer

Drop-offs between screens show where to investigate first.

Simulation with fictional data. Filters apply only to this example.
01 Choose the question02 Change the segment03 Open the evidence

Metrics in context

Read SUS, SEQ, UMUX-Lite, NPS and CSAT according to the method used. Consider the base, distribution and available intervals. Comparisons need to account for group composition as well as numerical differences.

Share the conclusion with its support

Use the report, executive summary and presentation to bring findings to your team. CSV follows the results filters; PDF and slides represent the entire study and are labeled accordingly. Check the scope before using an export for a decision.

See it in action

The next study starts with what you already know

Organize highlights and tags in the repository and find evidence from earlier studies. The search below uses three fictional examples: combine a term and a tag to see how a segment helps retrieve learning.

A new question. Evidence you already have.

  • Checkout / Trust

    Confirmation clarity

    “I wasn't sure whether the Pix payment had gone through.”
  • Pix / Navigation

    Finding the receipt

    “I looked for the receipt in the transfers menu.”
  • Account / Content

    Understanding the timeframe

    “I did not understand when the money would be available.”
3 pieces of evidence in this selection.

Interactive demo · fictional data · your choice is not saved

COMBINE METHODS

Keep exploring.

Prototype testing

Import from Figma or use your own images. Set a task and understand the path from intention to completion.

Explore the feature

Live website testing

Test your own site with the tag or use the desktop extension. Analyze clicks, scrolling and navigation within the research session.

Explore the feature

In-product surveys

Bring questions into your website. Configure pages, triggers, audience and frequency to hear from people in context.

Explore the feature

START WITH A GOOD QUESTION

Start understanding.

Create free account

Free: 1 study to try the platform and 50 responses per month. No card required.