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Ranking
Ask for a complete priority order.
What it does
Reveal the relative position of a short list of items.
When to use it
When the decision requires first, second and third place under one criterion.
Before you begin
- A short list of at least two items.
See how it works
Real screens with demo data
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Choose the criterion
Add Ranking and state the direction of the order.
- From most to least important when choosing a bank
An example to try
Rank from most to least important when choosing a bank.
- Security
- Price
- Support
What you see in results
- Compare positions and average position by item.
- Rank does not measure the size of the importance gap.
Avoid these mix-ups
- Say clearly whether first means most important.
- Long lists are hard to rank; consider MaxDiff.